You know professional real estate photography when you see it. The skies are blue grass is a bright green. Interior shots are properly lit throughout. You can clearly see through windows and doors. Many great photographs center on a focal point within the room. Most lines of sight are perfectly vertical or horizontal within the photograph. Wide angle lenses allows the photographer to capture more of the room in a single photograph.
You also know bad or amateur photography when you see it. Photographs are not properly exposed, letting in too much or not enough light. Photographs are shot in portrait mode when landscape mode is almost always the better orientation, especially when it comes to viewing homes on the internet. Many photos are crooked or do not show much of the room in the shot. They do not focus on the best aspects and features of the home or the room.
One of the best things you can do to properly market your home is have a professional photographer take photos. Your home can be immaculately cleaned and maintained and ready for showing, but without great photographs, your home may not get the exposure it deserves. First impressions are critical. If homebuyers do not like the images they see online, chances are they will move on to other homes. Many buyers will skip right through your listing if the main exterior photograph of the home does not look good. Also, buyers may not be able to see the great features of your home if they are not properly photographed.
It has been proven over and over that that listings with professional photos sell faster and for more money. According to the National Association of Realtors (NAR), 92 percent of homebuyers use the Internet as part of their home search. This means that many of the great features of your home mean nothing if the pictures do not look good!